HI THERE!
I have professional experience that started in 2019 and still counting my
years in the advertising creative field.
A SENIOR GRAPHIC DESIGNER passionate about creating modern and luxurious design styles. With my background
In advertising, I've had the pleasure of working with various clients from different industries throughout my career.
I’m Abdelrahman Magdy,
Abdelrahman Magdy
Senior Graphic Designer
Port
folio
© Copy Rights Reserved.
V3
2025
Portfolio & Resume
WORK
EXPERIENCE
AL AMIR AGENCY
Graphic designer AUG-2021 \ DEC-2022
AG MARKETING
Graphic designer DEC-2022 \ JAN-2024
TRUST IN
Graphic designer MAY-2024 \ AUG-2024
V DIGITAL
Senior Graphic designer JAN-2024 \ APRIL-2025
199X
Senior Graphic designer APRIL-2025 \ Present
My first agency experience — a great starting point. The company was still in its early stages, which gave me the chance to grow with it.
A solid agency with a variety of accounts. Working there helped me gain more hands-on experience across different industries.
Although the company was just starting out, the team had strong expertise. I learned a lot from working closely with experienced professionals.
A relatively established agency with large accounts. Being part of their team added a new level to my experience and confidence.
My current company — a top-tier agency with major accounts and a highly skilled team. It's been an exciting and enriching journey so far.
Client's
worked with
KEYVISUALS
Mahgoub's New Branch Campaign
this key visual was designed for Mahgoub’s nationwide promotional campaign to announce increased discounts at their El-Sheikh Zayed branch. The concept visually plays on the idea of "depth," using a 3D tunnel made entirely of ceramic tiles to symbolize both the product and the message — deeper discounts.
The visual was adapted across multiple platforms including billboards, in-store screens, and digital advertising, making it a central element of the campaign’s identity
MIMIX(Dolce) Campaign
This vibrant visual was created for Twist Juice to highlight the Peach and Mango nectar flavors in a dynamic and refreshing way. The design uses energetic fruit splashes that wrap around the juice cartons, creating a feeling of freshness, movement, and explosion of taste. The background gradient moves from green to orange, supporting the flavor tones and adding vibrancy and contrast.
The fruits (peach and mango) are shown mid-splash, reinforcing the juicy, natural ingredients of the product. The playful typography of the slogan “TWIST AGAIN” adds a sense of fun and invites the consumer to enjoy the experience once more. This visual was used for internal team sharing and campaign mood development.
SOCIALMEDIA
HARDEE'S©
Hardee’s Egypt is the local arm of the globally recognized American fast food chain, known for its bold flavors, indulgent burgers, and dynamic brand personality. In the Egyptian market, Hardee’s stands out by positioning itself as a confident, edgy, and youth-driven brand that speaks directly to a new generation of fast food lovers.
With a tone that’s playful, slightly rebellious, and full of attitude, Hardee’s Egypt emphasizes big portions, bold flavors, and irresistible cravings. The visual identity typically revolves around high-contrast compositions, rich food textures, and dramatic lighting that highlight the juiciness and indulgence of every item.
Marketing campaigns for Hardee’s Egypt are fast-paced, culturally relevant, and often rely on trendy language, pop culture references, and local humor, making it a strong and memorable player in the highly competitive QSR (quick service restaurant) space in Egypt
TOMORNA©
TOMORNA is a premium Saudi date brand built on quality, authenticity, and modern convenience.
In a market rich with tradition, TOMORNA stands out by positioning itself as a refined, trusted, and digitally savvy brand that brings the heritage of dates into the modern age.
With a tone that’s elegant, warm, and proudly rooted in Saudi culture, TOMORNA emphasizes exceptional quality, rich natural flavors, and an elevated gifting experience. The visual identity is inspired by nature and luxury, often reflecting earthy tones, minimalist compositions, and elegant packaging that speaks to a premium lifestyle.
Marketing campaigns for TOMORNA are designed to be culturally resonant, emotionally driven, and visually sophisticated — appealing to both local pride and global taste, making TOMORNA a standout name in the evolving Saudi e-commerce landscape
Elano©
Elano Mineral Water is a premium brand known for delivering pure, natural hydration from deep, protected springs. It contains essential minerals like calcium and magnesium that are important for bone health and overall body balance.
What sets Elano apart is its natural purity and fresh taste, ensured by careful extraction and strict quality controls. The water is bottled in eco-friendly packaging designed for convenience and daily use, whether at home, work, or during exercise.
Elano has earned a strong reputation by focusing on quality, safety, and customer trust. It offers more than just water — it provides a refreshing and healthy experience you can rely on.
CDA©
Cairo Design Award is one of the most prestigious design competitions in the region, celebrating creativity and innovation across multiple design fields including interior, product, fashion, branding, and more.
It serves as a platform that connects talented designers with leading industry experts, offering visibility, recognition, and valuable networking opportunities.
Participating in Cairo Design Award is considered a mark of excellence, as the competition is judged by a panel of respected professionals and creatives who evaluate entries based on originality, functionality, and impact.
Winning or being shortlisted in the Cairo Design Award highlights the designer’s work on a national and regional level, giving it credibility and exposure in the design community.
DANONE©
Danone is a global leader in the food and beverage industry, with a strong focus on health, nutrition, and sustainability. Known for its wide range of products in dairy, plant-based alternatives, early life nutrition, and bottled water, Danone operates in over 120 countries.
The brand’s mission is to bring health through food to as many people as possible, combining science, innovation, and natural ingredients to create products that support well-being at every stage of life.
Danone is also recognized for its commitment to social and environmental responsibility, aiming to become one of the world’s first carbon-neutral food companies.
With a strong brand identity and consumer trust, Danone continues to lead in creating healthier choices while positively impacting communities and the planet.
OXI©
I had the opportunity to work with Oxi across multiple regional markets including Saudi Arabia, Egypt, Jordan, and Libya — contributing to visual content and design that aligned with each market’s needs.
Oxi is a fast-growing cleaning and laundry brand known for its wide range of effective products — from detergents and fabric softeners to dishwashing liquids. The brand stands out for its fresh identity, strong market presence, and reliable performance, offering practical cleaning solutions that combine quality and affordability.
Oxi’s communication is built around clarity, freshness, and trust, which reflects in its packaging, campaigns, and overall visual style. My work supported the brand’s consistency while adapting creatively to different cultural contexts.
KENDA©
I had the chance to collaborate with Kenda Interiors, one of Egypt’s leading luxury furniture brands, known for its craftsmanship, modern aesthetic, and deep inspiration from Egyptian heritage.
Kenda blends contemporary design with traditional artistry, offering collections like Echo, Flutes, and Empire — each with its own unique character and story. Their pieces reflect elegance, functionality, and local identity, making the brand a standout in the interior design scene.
My work supported Kenda’s visual communication and creative direction, helping bring the brand’s voice to life across different platforms while maintaining consistency and sophistication.
With multiple showrooms across Cairo and the North Coast, and a growing presence in the region, Kenda continues to represent the future of high-end Egyptian furniture design.
TYPOGRAPHY
I design custom typography that captures the essence of your brand while ensuring readability and visual impact. Whether it's for logos, headlines, website text, or marketing materials, I focus on creating type that communicates your message effectively and enhances the overall aesthetic. By combining creativity with a deep understanding of typography principles, my designs bring your brand’s voice to life in a way that is both distinctive and memorable
KEYFRAMES
I created keyframe animation designs for a series of awareness videos for the International Organization for Migration (IOM). The animations aimed to communicate the organization's services and humanitarian efforts in a clear and engaging way. My role involved transforming scripts into visually compelling scenes while maintaining the organization's visual identity and tone. I focused on creating simple, human-centered visuals that align with IOM’s mission, ensuring that each keyframe supported the message effectively and was ready for smooth motion execution by the animation team.
Twist Juice Campaign
This vibrant visual was created for Twist Juice to highlight the Peach and Mango nectar flavors in a dynamic and refreshing way. The design uses energetic fruit splashes that wrap around the juice cartons, creating a feeling of freshness, movement, and explosion of taste. The background gradient moves from green to orange, supporting the flavor tones and adding vibrancy and contrast.
The fruits (peach and mango) are shown mid-splash, reinforcing the juicy, natural ingredients of the product. The playful typography of the slogan “TWIST AGAIN” adds a sense of fun and invites the consumer to enjoy the experience once more. This visual was used for internal team sharing and campaign mood development.
Hardee's New Hand-Breaded Campaign
this key visual was designed for Mahgoub’s nationwide promotional campaign to announce increased discounts at their El-Sheikh Zayed branch. The concept visually plays on the idea of "depth," using a 3D tunnel made entirely of ceramic tiles to symbolize both the product and the message — deeper discounts.
The visual was adapted across multiple platforms including billboards, in-store screens, and digital advertising, making it a central element of the campaign’s identity
UBER Campaign
This vibrant visual was created for Twist Juice to highlight the Peach and Mango nectar flavors in a dynamic and refreshing way. The design uses energetic fruit splashes that wrap around the juice cartons, creating a feeling of freshness, movement, and explosion of taste. The background gradient moves from green to orange, supporting the flavor tones and adding vibrancy and contrast.
The fruits (peach and mango) are shown mid-splash, reinforcing the juicy, natural ingredients of the product. The playful typography of the slogan “TWIST AGAIN” adds a sense of fun and invites the consumer to enjoy the experience once more. This visual was used for internal team sharing and campaign mood development.
